Meet the team

Our success is based on hard, persistent and determined work. Delivering high quality products to our customer is always our main focus. Our main goal is to inspire people to be free in their expression with or without makeup. 

We have fun together and have a strong culture of everyone being involved and influencing. The team's ideas and own initiatives are not only welcome but a prerequisite for us as a company to continue to drive development in the industry.

Meet our stars and feel free to contact us if you have any questions or just want to talk about beauty - we are good at that. 

Linda Hallberg
CD & Product development 

Linus Klint

Jenny Nyré
Product development

Rebecka Leirup
Content manager

Sofie Bertlid
Customer support

Linda Hellqvist

Jeanette van Reis
Senior advisor

Alexandra Wremborn

Johan Engström

Melina Alm
Influencer marketing coordinator

Sara Grafström
Business coordinator

Is this you?
Email us at if you think you’d be the perfect fit for our team.