Black week
Invitation only

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    74 products
    new shades
    #color_carefree
    #color_carefree
    Fantastick
    Hydrating, moisturizing, protecting (SPF15) for both your lips and cheeks.
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    volume deal
    new shade
    #color_greige
    #color_greige
    Crayon
    Multi-use crayon for lips, eyes, brows, cheeks & body
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    volume deal
    #color_soft
    #color_soft
    Crayon lipliner
    Multi-use: for lips, eyes, brows, cheeks & body.
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    new shades
    #color_blink
    #color_blink
    Sparkl
    Sparkle from the inside and out.
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    new in
    1993 palette
    Don't miss this collaboration with Margareta Grääs.
    Blotting powder
    World’s first pressed powder with Upsalite®. Innovation.
    new shade
    #color_drip
    #color_drip
    Glazed
    A high-shine gloss for that juicy and glazed pout.
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    Holiday kit 1 - All eyes on me
    Meet a lineup of eye-catching products.
    Holiday kit 2 - The classic look
    Nail the iconic look.
    Holiday kit 3 - Makeup meet skincare
    This kit will make you glow.
    Holiday kit 4 - Give me more sparkle
    Embrace the sparkle.
    a palette of eyeshadp on a white background
    a close up of a person's arm with a swat of makeup on it
    Aim higher palette
    9 shades inspired by the thrill of climbing.
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    All over brush - 306
    Designed for multi-use.
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    Angled brush - 333
    Precision perfected for every detail.
    Applicator brush - 305
    Provides precise application and coverage.
    Basic elements
    A palette inspired by the periodic table.
    Blending brush - 304
    A true must-have in every makeup bag.
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    Blending brush small - 303
    Precision blending for small areas.
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    Blomma palette
    A flower bouquet just for you.
    Color palette
    No rules or restrictions, just colors for the sake of fun & creativity.
    Creator palette
    9 hand-picked shades in multiple finishes.
    Daybreak palette
    Perfect palette for spring and summer.
    #color_charming
    #color_charming
    Duo dimension
    Give your cheeks and eyes a luminous metallic shine.
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    new in
    #color_black
    #color_black
    Eyelash curler refills
    The BFF of your Eyes wide open eyelash curler.
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    Eyes wide open eyelash curler
    Lift & curl like a pro.
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    Finishing brush - 310
    A soft and fluffy finishing brush.
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    new in
    Gloil
    A fusion of lip oil and lip gloss, combining high shine with soothing comfort.
    new in
    Gloil plus
    Your skin’s pH for the perfect dose of color and a custom rosy glow.
    new in
    #color_me-time
    #color_me-time
    Glowerizer
    3-in-1 moisturizer, primer, and glow booster.
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    Sold Out
    H2Glow face mist
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    #color_always
    #color_always
    Infinity bronzer
    For a natural warm glow.
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    New shades
    #color_almost-black
    #color_almost-black
    Infinity brow pen
    For great brows. Every day.
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    Infinity deep palette
    The same amazing concept as the original Infinity palette but comes in deeper shades.
    #color_deep
    #color_deep
    Infinity filter
    “Light” now in new sustainable packaging. 💚
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    Infinity glam palette
    The perfect multi-use product for every day, day-to-night, glam.
    Infinity glass
    A true multi-tasking product for everyone.
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    Infinity highlighter
    New recyclable packaging.♻️
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    Infinity ink
    Liner perfection with long-lasting performance.
    Infinity palette
    Here’s one product that can do it all and is light enough to carry around.
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    Infinity power brows - brow gel & mascara clear
    A transparent brow gel & mascara.
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    *Bundles & kits exluded