The waterproof mascara
The waterproof mascara
The waterproof mascara
The waterproof mascara
The waterproof mascara
The waterproof mascara
The waterproof mascara
The waterproof mascara
The waterproof mascara
The waterproof mascara
The waterproof mascara
The waterproof mascara
The waterproof mascara
The waterproof mascara
New in

The waterproof mascara

New in

The waterproof mascara

The one you can always count on
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Precision meets volume meets performance, no compromise needed. For an eye-opening and lifted look that stays put no matter the occasion, no matter the moment. The one you can always count on.

100% VEGAN and Cruelty free. Designed in Sweden. Made in Italy. 
the best for you
Vegan
Eyes
Waterproof
Jojoba oil
Coconut oil
See it in action

Discover the perfect vegan waterproof mascara with a creamy, silky texture that glides on smoothly and adheres flawlessly to your lashes. The carefully selected precision brush separates each lash beautifully, while creating a volumizing effect for a stunning look, even on the shortest lashes. The water-free formula feels light on your lashes while delivering a lasting performance – no need to compromise between long-lasting effect and easy removal. The waterproof mascara is enriched with Jojoba oil for shine and moisturizing benefits as well as Coconut oil with nourishing and protective properties.

COLOR DESCRIPTION:
The waterproof mascara is a rich black that will beautifully define your lashes.

SPECIFICATIONS
- Waterproof
- Long wear yet effortless removal
- Great hold of curled lashes
- Nourishing and moisturizing properties
- 100% Vegan

VOLUME: 9,5 ml / 0,32 fl. oz

- Start by using the brush at the root of your lashes and gently lift the brush upwards with a zigzag motion – this will ensure that every lash is separated. Continue over the whole lash line in the same motion. Repeat for more volume.

- For a more curled and lifted effect, use Eyes wide open eyelash curler on clean lashes and then apply The waterproof mascara.

- Remove it easily with an oil based makeup remover.

PRO TIP
- If smudged, let dry and wipe it off with a dry cotton swab.

- Use the tip of the mascara brush for a detailed application on your inner corner and lower lashes.

- What's the difference between a waterproof mascara and a regular one?
Waterproof mascara is made to resist moisture with water-repelling ingredients that help it stay put all day. Ours is tested on natural hair and packed with lash-loving antioxidants. Perfect for teary eyes, rainy days, or sweaty workouts.

- How do you remove a waterproof mascara?
Always go in with an oil-based remover. Soak a cotton pad, press gently against your lashes, and let it dissolve the product before wiping – no rubbing needed. Our formula is long-wearing but comes off easily with the right remover.

- Does waterproof mascara damage your lashes?
Not on its own – but how you remove it matters. Since waterproof formulas grip more than regular ones, harsh rubbing can cause lash breakage. Be gentle during removal and you’re all good.

Isododecane, Synthetic Wax, Trimethylsiloxysilicate, Disteardimonium Hectorite, Diisostearyl
Malate, Lauroyl Lysine, Silica Dimethyl Silylate, Sucrose Acetate Isobutyrate, C18-36
Acid Triglyceride, Distearyl Ether, Octyldodecanol, Polyhydroxystearic Acid, Cocos Nucifera Oil (Cocos
Nucifera (Coconut) Oil), Simmondsia Chinensis Seed Oil (Simmondsia Chinensis (Jojoba) Seed Oil), Propylene
Carbonate, Ethylene/Propylene/Styrene Copolymer, Butylene/Ethylene/Styrene Copolymer, Tocopheryl Acetate, Dicalcium Phosphate, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Tocopherol, Iron Oxides (CI 77499).

Pairs well with

93%* of our beauty test squad say

...it stays put – no smudging, no flaking
...their curl lasts all day
...it's truly waterproof
...they would recommend it to a friend

*Based on a 15-subject consumer perception study after 10 days of use.

We couldn’t have said it better ourselves:

"The fact that it still looks just as good at 10pm as it did at 6am is MAGICAL 😭 [...] It will forever have a place in my makeup bag 🫶✨️"

– straight from our community

The waterproof mascara, photo by Julia Dansarie

Tip from the makeup artist

Tightline your eyes

Linda uses the Angled brush - 333 to pick up product from the mascara wand and gently dab it onto the waterline, getting between every lash. Using a mascara for tightlining is a smart trick – it dries quickly and won’t transfer to your lower lash line. A two-minute hack that makes all the difference.

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